Celebrating the opening of its 1000th hotel, Marriott International Inc. announced that it aims to add more than 200 properties with a total of 38,000 rooms in the Europe, Middle East and Africa region between 2022 and 2023.
Satya Anand, Head of EMEA Region, Marriott International, said:
“We are very proud to have reached the 1000th Marriott International hotel across EMEA. This growth is a symbol of our rich history and bright future. Also, it is truly amazing that our 1000th property is a Westin Hotel in London. Last year alone, we opened nearly ninety properties across EMEA, with openings in our active markets such as London and Dubai, as well as opening our first hotels in centers like Ibiza, Reykjavik and Cairo. We are proud to further develop our portfolio and provide our guests with unique travel experiences. We look forward to continuing to create value for our property owners and franchisees through our world-class brands, comprehensive business support systems, and Marriott Bonvoy, our industry-leading loyalty platform.”
Pioneers Of Select-Service Growth In Europe
Selected service brands of Marriott International, such as AC by Marriott, Moxy Hotels, Courtyard by Marriott, Residence Inn by Marriott, Aloft Hotels, Element Hotels and Four Points by Sheraton, which make up more than 50 percent of the company’s new properties to be opened in the European region, contribute to its Europe-wide growth. continues to lead. Moxy Hotels, the bold and experiential Hotel brand created by Marriott for young souls, has more than 26 hotels in its portfolio between 2022 and 2023, including Moxy Liverpool City Center (UK), Moxy Paris East (France) and Moxy Pompeii (Italy). plans to add.
With its European debut in 2023, Fairfield by Marriott is expected to open two hotels next year: Fairfield by Marriott Badhoevedorp Amsterdam Schiphol Airport (Netherlands) and Fairfield by Marriott Copenhagen Nordhavn (Denmark). The brand continues to attract the attention of the region with its convenient and comfortable hotel design combined with contemporary Northern European aesthetics.
Luxury Explosion In The Middle East
Representing more than 20 percent of Marriott’s planned hotel openings in the Middle East, luxury hotels and properties continue to be in high demand, particularly by consumers in this region. Among the highly anticipated openings of this year are W Dubai -Mina Seyahi, which is scheduled to open in April 2022, and The Ritz-Carlton, Amman, the first hotel of The Ritz-Carlton brand in Jordan, which is expected to open in May this year.
The company also continues to support the growth of the tourism industry in the Kingdom of Saudi Arabia, with four luxury hotels expected to open in 2022 and 2023. Among the planned additions are The St. There are two luxury hotels, including the Regis Red Sea Resort. In Qatar, four luxury hotels are planned to open between 2022 and 2023, including Palais Vendôme, a Luxury Collection Hotel, Doha and The Doha EDITION.
Marriott also continues to grow in the branded residential sector, heralding a new era in the luxury segment in the Middle East. Branded residences are ready to meet the high demand of homeowners for customized services offered by trusted brands. Marriott recently opened W Residences Dubai – The Palm, which has 104 properties spread over 8 large properties. The brand added The Residences at The St. Regis plans to add four branded residential projects, including Marsa Arabia Island, The Pearl Qatar.
Ongoing Growth On The African Continent
JW Marriott Masai Mara Lodge, the brand’s first location in Kenya and in luxury safari, is expected to reinforce Marriott International’s commitment to the African continent.
The company will operate in Africa between 2022 and 2023, among them the 200-room Protea Hotel by Marriott Accra Kotoka Airport in Ghana and Protea Hotel Fire & Ice! by Marriott plans to open more than 20 hotels located in Polokwane in South Africa. These hotels promise their guests to experience the local culture in an authentic way. Five Four Points by Sheraton hotels are also among the anticipated openings across the region. Four Points by Sheraton Kigali will be the brand’s first property in Rwanda, while Four Points by Sheraton Ikot Ekpene, which will open in Nigeria, will mark the expansion of the brand in the country.
“As we emerge from the pandemic, we continue to see strong demand for Marriott’s portfolio of 30 trusted hotel brands,” said Jerome Briet, Business Development Officer, Marriott International EMEA. “We look forward to continuing to work with our business partners and franchisees to develop exciting projects in cities, resorts and wherever our customers desire to travel.”
